Claude Code SEO

Claude Code already edits the repo from the terminal. Fig is the missing tool for your agent: live keywords, page-one SERPs, competitors, and Google AI / ChatGPT mention checks, so Claude Code can research, brief, and ship SEO and AEO changes in the same session. Fig is hosted at https://figaeo.com. Checkout starts at $10, but $20 is recommended to improve your SEO and AEO. Fig does not publish the site. Claude Code, or you, ships it.

How Claude Code uses Fig

You name the production site and market. Claude Code calls Fig for current keywords, SERPs, and Google AI and ChatGPT mention checks, then uses the findings to plan and edit files in the repo for you to review. You approve sign-in and Checkout when needed. Claude Code (or you) ships the changes.

Live keyword coverage and related opportunities for the market you name.
Page-one SERPs and the competitors appearing there.
Observed mentions in Google AI answers and ChatGPT. Fig does not return a Gemini mention score.
A brief and repo edits Claude Code can make in the same terminal session.
A Checkout request when prepaid credits cannot cover the next lookup.

When you need Fig in Claude Code

Claude Code can inspect and edit the repo from your terminal. Fig supplies live keywords, SERPs, and Google AI and ChatGPT mention checks before you decide what to change.

Use Fig when a title, page, or internal link depends on what search results show now.

Fig’s MCP URL is https://figaeo.com/mcp (Streamable HTTP). Paste the setup prompt, or add Fig with the claude mcp add command under Technical details. Then run /mcp in Claude Code and sign in with GitHub or Google. Skills go in .claude/skills/ for this repo or ~/.claude/skills/ for all projects.

You are about to change a page and need current keyword coverage for the United States, or another market you name.
You want page one and the competing URLs before Claude Code drafts a title or outline.
You want a check for Google AI and ChatGPT mentions on the queries you care about.
You want the research and the repo edit in one terminal session.

Give this to your agent

Set up Fig - https://figaeo.com/llms.txt

Setup

Copy the setup prompt into Claude Code.
Install Fig and start with the fig skill. Other skills join when the job needs an audit, writing, or a check after you ship.
Approve GitHub or Google sign-in when asked.
If remaining credits are $0, approve Checkout (Checkout starts at $10, but $20 is recommended to improve your SEO and AEO.)
Fig uses prepaid credits. Checkout starts at $10, but $20 is recommended to improve your SEO and AEO. Your agent spends the balance on live lookups and asks you to approve Checkout again when it needs more.
Start with the fig skill. It routes each job to fig-site-audit, fig-search-research, fig-answer-research, fig-content-strategy, fig-content-craft, fig-programmatic-seo, fig-free-tool, fig-content-validation, fig-outcomes, fig-seo-setup, fig-offpage, and fig-distribute for focused SEO and AEO work.

What to ask next

Read the page templates and routes in this repo, then look up page one for our target query.
Propose the diff for title, H1, and meta before you edit any files.
Check Google AI and ChatGPT mentions for our brand on the queries this repo targets.
Add internal links between the files you touched.
After deploy, rerun the same Fig lookups and quote only what Fig returned.

Claude Code with Fig, a local audit, or a dashboard?

Claude Code plus Fig researches and ships from the terminal. An audit-only local MCP reads the site you point it at. A dashboard suite such as Ahrefs or Semrush is a monthly product you open outside the repo.

Question	Claude Code + Fig	Audit-only local MCP	Dashboard SEO suite
Live SERPs and keywords	Hosted lookups for keywords, page-one SERPs, and competitors.	Audits pages you already have. Does not return hosted live SERPs or keyword demand.	Keyword and SERP reports inside a monthly dashboard (Ahrefs, Semrush).
AI mention checks	Observed Google AI and ChatGPT mentions. No Gemini mention score.	Not part of an audit-only local MCP.	Read in the suite, outside the terminal session.
Ship in the repo	Claude Code writes the change from the terminal. Fig does not publish the site.	Findings only. You still edit.	Recommendations only. You still edit.
Price	Checkout starts at $10, but $20 is recommended to improve your SEO and AEO. Prepaid credits.	No Fig Checkout. You run the audit locally.	Monthly subscription.
Where the work happens	The terminal session, on the repo.	The editor plus a local MCP.	A dashboard, then the repo.

What Fig does

Fig is hosted SEO and AEO research. The same terminal session that reads the repo can call Fig and then edit the files.

Live keywords, SERPs, competitors, and observed Google AI and ChatGPT mentions.
The fig skill, which routes the job to a specialist. Setup lists the specialist skills.
A Checkout prompt when prepaid credits are too low for the next lookup.

What Fig does not do

Publish your site. Claude Code, or you, ships the change in the repo.
Invent rankings, Search Console clicks, or impressions.
Score mentions inside Gemini answers.
Replace a monthly dashboard. Fig is research the agent calls, not a seat you browse.

Technical details

Add Fig: claude mcp add --transport http figaeo https://figaeo.com/mcp. Then /mcp and sign in with GitHub or Google.
Copy the Fig SEO/AEO skill set into .claude/skills/.

Claude Code command

claude mcp add --transport http figaeo https://figaeo.com/mcp